Samantha Akkineni has been roped in as the new brand ambassador for Kurkure snacks. Samantha herself announced this on her twitter account.
She tweeted "Extremely happy to partner with Kurkure. To celebrate their 20th anniversary, Kurkure has a little surprise Presenting, the upgraded Kurkure Masala Munch with Gingelly Oil. Hope you love this new chatpata treat from Kurkure!".
In 2004, Indian actor-celebrity Juhi Chawla was featured in advertisements for Kurkure. Kurkure was launched in Tamil Media Industry in 2008 with actress Simran as it's a brand ambassador. In 2012, Parineeti Chopra, Kunal Kapoor, Boman Irani, Ramya Krishnan, and Farida Jalal, started to advertise Kurkure.
It was also launched in Pakistan in 2007, where it is manufactured by, Pepsico Pakistan, the local division of PepsiCo and actress Ayesha Omer has featured in its TV commercials.
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